Sales Brochures Reports

WEBCAST: In this webinar, Eric Wittlake, Sr. Marketing Analyst, TOPO, discusses new use cases and applications for intent data that reach beyond just account based strategies and explores how entire go-to-market teams are using it to significantly improve results for each function within the team.

Posted: 08 Feb 2021 | Premiered: Nov 30, 2020

EGUIDE: 90% of C-suite buyers say brand is influential in shortlisting the buying process—and there’s good reason why. Download this guide to explore the impacts brand awareness and advertising can have on demand generation, and learn how you can establish accurate KPIs to track activity.

Posted: 08 Feb 2021 | Published: 20 Jan 2020

WEBCAST: Watch this webinar to see how to Cornerstone transformed marketing and sales efforts to deliver full-funnel ABM at scale using the latest in behavioral data sources: real purchase intent.

Posted: 08 Feb 2021 | Premiered: Aug 10, 2020

EGUIDE: Improving your business processes can be a major undertaking. Luckily, ERP is here to help. Inside this expert e-guide, learn how to use a new ERP system to improve processes at your company. Plus, learn how the future is being paved by way of intelligence ERP.

Posted: 14 Jun 2017 | Published: 12 Jun 2017

EBOOK: Predictive marketing shouldn't be ignored – it eliminates the guesswork in the highly competitive marketplace and improves the customer journey on the road to increased sales. This marketing analytics handbook examines the benefits of predictive analytics and the many tools available to assist marketing and sales reps.

Posted: 13 Jul 2016 | Published: 19 Jul 2016

EBOOK: This expert handbook explores how to leverage context-aware technologies to create appropriately personalized customer experiences. Discover how to deliver on the promise of personalized content delivery with tools and strategies for web content management, marketing automation, machine learning, and more.

Posted: 19 Apr 2016 | Published: 15 Apr 2016

EBOOK: Amid the noise of burgeoning channels of communication, Salesforce's marketing automation platform helps companies address customer needs more personally.

Posted: 30 Aug 2016 | Published: 29 Aug 2016

EGUIDE: The goal of any business is to have a successful sales department. In this expert e-guide, learn what you need to do to improve your sales strategy. Discover how to overcome hurdles when choosing the right sales tools and applications for your business.

Posted: 07 Mar 2017 | Published: 01 Mar 2017

EGUIDE: Companies that want to grow often focus on the wrong tactics in their sales management strategy. This can not only lead to missed opportunities, but also to a waning sales culture. In this expert e-guide, discover 4 myths about sales management strategy and 5 tactics that will help you strengthen your sales culture.

Posted: 27 Feb 2017 | Published: 27 Feb 2017

EGUIDE: In this expert e-guide, we explore how to integrate BPM with analytics successfully by examining different use cases and approaches. Learn how data scientists help derive optimal value from analytics, how to take analytics to the cloud, and how to leverage BPM to deliver ITaaS.

Posted: 20 Mar 2017 | Published: 22 Feb 2017