SFA Reports

Selecting and Engaging Relevant Accounts for ABM ROI
sponsored by TechTarget
WHITE PAPER: In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
Posted: 08 Feb 2021 | Published: 05 Jun 2019

TechTarget

Three Key Steps to B2B Marketing Optimization
sponsored by Marketo
WHITE PAPER: In B2B marketing, small changes can mean big differences to the success of marketing programs.  But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
Posted: 28 Apr 2010 | Published: 28 Apr 2010

Marketo

Strategic Value With Trade Promotion Management: A Closed-Loop Process for Quick Wins and Profitable Growth
sponsored by SAP America, Inc.
WHITE PAPER: This paper presents the situation of N-Hair, a fictional high-end hair-care products company that is now expanding into channels in broader consumer markets. Read this paper to learn how the firm has positioned itself well for long-term success as it preserved its brand image with SAP software.
Posted: 03 Sep 2010 | Published: 03 Sep 2010

SAP America, Inc.

Managing Customer Data in the GDPR Era
sponsored by GearsDesign
EGUIDE: Download this expert guide to learn more about why enterprises need to train agents on how to properly process incoming customer requests to delete or reduce customer data, while maintaining GDPR compliance.
Posted: 17 Jan 2019 | Published: 17 Jan 2019

GearsDesign

E-Book: An Executive’s Guide to Customer Data Analytics and Customer Intelligence: How to Get More Out of Customer Data with Analytics Technology
sponsored by Infor CRM
EBOOK: The challenge facing many organizations is exactly how to deploy analytics to unlock insight from customer data. This e-book offers an executive overview of customer data analytics and customer intelligence, with deployment advice and best practices from top performers.
Posted: 15 Apr 2010 | Published: 15 Apr 2010

Infor CRM

What Management Must Know About Forecasting
sponsored by SAS
WHITE PAPER: Forecasts never seem to be as accurate as you would like them, or need them, to be. This white paper explores why forecasting is often poorly done and provides some ways to improve it. Continue reading to learn what management must know about forecasting.
Posted: 04 Oct 2010 | Published: 04 Oct 2010

SAS

Artificial Intelligence Meets Enterprise Collaboration Systems
sponsored by TechTarget Content Management
EZINE: This expert handbook explores the different AI flavors in collaboration platforms and how they can help you optimize reporting and analytics. Learn more about how Microsoft, Salesforce, and Oracle are folding AI into collaboration and which platform fits your organization's needs best.
Posted: 09 Jun 2017 | Published: 11 May 2017

TechTarget Content Management

eBook: Leveraging CRM to increase sales effectiveness in a challenging economy
sponsored by Aplicor
EBOOK: Sales departments are under increased pressure during these difficult times, as converting leads, moving sales along the pipeline and meeting sales quotas will be challenging this year. What's more, many companies will be raising quotas for their sales teams in 2009, according to recent research from the sales consultancy firm CSO Insights.
Posted: 29 May 2009 | Published: 09 Apr 2009

Aplicor

Nice Office® from AT&T
sponsored by AT&T Corp
PRODUCT OVERVIEW: Professionals who are always on the go need more than just access to email to stay productive. Nice Office for AT&T is a simple way to take your business on the road, synchronizing your smartphone, Outlook and web account. View this product brief to explore key features and benefits.
Posted: 14 Oct 2011 | Published: 14 Oct 2011

AT&T Corp

Rampart Hosting Brings Salesforce Automation and E-Commerce to Progress Lighting’s 5,000 Item Inventory
sponsored by Appcelerator
CASE STUDY: In 2011, residential and commercial lighting provider Progress Lighting contracted Rampart Hosting, LLC to develop a mobile application to allow its customers to browse its catalog of products on iPhone, iPad and Android devices. Read this case study to discover the mobile development tools and strategies that Rampart leveraged.
Posted: 24 Aug 2012 | Published: 24 Aug 2012

Appcelerator